Survival Frog is the largest and most trusted source for survival and preparedness products online. The Survival Frog idea was born in 2009 when Founder and CEO Byron Walker started selling info-product books online. What started as Peak 10 Publishing grew, and had nearly 1 million customers of its books, CDs and DVDs. Survival Frog now distributes physical survival and outdoor gear throughout the US and Canada, and our company has evolved into the industry leader in preparedness products and survival gear sold online.
From beginners to experts, we cater to all types of people and organizations. Our mission is to educate those who are ready to protect their families and to provide them with the most advanced survival gear at affordable prices. We believe it is everyone’s responsibility to prepare for potential threats with at least a 72-hour supply of the essentials.
Our motto is Preparing Made Easy and we work hard to give you an amazing buying experience every time you visit SuvivalFrog.com or call us. Preparing Made Easy isn’t just a slogan – it’s our belief that preparing doesn’t have to be complicated or difficult.
Survival Frog has 20 employees and runs it’s own fulfillment center out of the newly renovated 10,000 square foot Denver office and warehouse. With an in-house customer support team, and a drive to create an amazing buying experience for every customer, Survival Frog is the preferred online store for tens of thousands of preppers and outdoor camping enthusiasts.
Survival Frog’s vision is to provide “An Amazing Buying Experience” for our customers on a grand scale. The Amazing Buying Experience touches every department from how we do our marketing, the sales pages, unique offers, the ordering process, accounting, product fulfillment, and providing great customer support. Everyone has an important role in our vision. Furthermore, as the company grows, we hold true to keeping Survival Frog a great place to work. Everyone here is encouraged to learn and grow professionally and personally.